Just Because (NSFW)

Now you know why we love our women so much.

Cheese!

Next time you're going clubbing, remember this.

It's a Bangkok Thing

Cannes 2007 Press Bronze Lion (Campaign). Agency: Lowe, Thailand.

Cannes 2007 Outdoor Gold Lion (Campaign). Agency: Leo Burnett, Thailand.

Spot On

Agency: Y&R, Argentina.

A Croc-Eat-Dog World

I love cats better, but this one just got me.

6.28.7

Yeah, in this country it was neither 7.4.7 or 7.2.7 for some reasons. Anyhow, do not read further if you hate (minor) spoilers.

All in all, it was one helluva 2 1/2 hours joyride. Megan Fox rocks! Few glitches for me though:

- Optimus should NEVER have lips (or even mouth, for that matter). Period.
- Bay will always be Bay. Just one too many slo-mo side-angled close-up shots of the sweaty hero and heroine. A signature style beaten to death ever since Bad Boys, Armageddon, Pearl Harbor, The Island. Enough already.
- Is it just me, or was Jazz really depicted as a black guy, only to meet an untimely demise by being ripped in half by Megatron? Hmm.
- Starscream bursting through the Earth's atmosphere to end the credit title. Lame excuse for a possible sequel.

Still, for a movie we were willing to wait 3+ years for its release, this one fared much, way much better than that other one.

Kinda miss the boxy 80s look, though. Call me a purist.

Believe

Isaac, formet CARET.

The Indonesian Man with The D&AD?

Return of The BDAs

George Parker might curse me for this, but call me old school.

I have an obsession with Cannes Lions, obviously. Found it very seductive, the lure of those mere statues. This time around, the show sort of brought the romanticism back to the industry, yet with the minor touches of how it has evolved. Look at the Grand Prix winners.

Press: Saatchi & Saatchi, USA for P&G's Tide (detergent).
Film: Ogilvy Toronto for Unilever's Dove (soap).

Agency of the Year (all three major continents represented)
- Saatchi & Saatchi, New York
- DDB, London
- Ogilvy & Mather, Singapore

That was classic!

Dove TV/C - Evolution

Cannes Lions 2007 Film Grand Prix. Ogilvy Toronto made this for, (again) of all the clients in the world, Unilever's Dove. Times have changed indeed.

Buh-bye Scam!

Cannes Lions 2007 Press Grand Prix. Saatchi & Saatchi, USA made these for, of all the clients in the world, P&G's Tide. Now beat that.

The Indonesian Man with The Silver Lion

Agency: Ogilvy Singapore.

Art Director: Roy Wisnu.

Silver Lion 2007 for Press.

The Ever Elusive Metal

Not anymore. Global recognition is no longer unreachable for us.

Even though skipping Clio, JWT Indonesia followed up their breakthrough in this year's AdFest by cracking another Indonesia's first. This time a Media Bronze Lion (Single) at Cannes 2007 for Yayasan Rebana Indonesia's ambient, by the same Creative team.

And this time they're in good company, as DraftFCB Indonesia quickly followed up that act with another Outdoor Bronze Lion (Campaign) for their series of Big Babol posters.

Huge congratulations! Indonesia is finally, FINALLY, on the map. And Lion statues will actually decorate our comrades' desks permanently. (Last time I saw an actual Lion statue here in this country, it was Gavin Simpson's.)

Here's hoping for the Film Lions.

Credits:

JWT Indonesia
Juhi Kalia (Executive Creative Director)
Chandrawatie Anwar (Creative Director)
Lia Lenggogeni (Group Head/Copywriter)
Peddy Suryadinata (Senior Art Director)
Christina Phan (Producer)
Hadi Ramadhan (Production Manager)
Lies Yuwono (Traffic)

DraftFCB Indonesia
Nick Morgan (Executive Creative Director)
Rizal (Copywriter)
Cahyo Baskoro (Art Director)

Free Hugs in Second Life

And to think that it is actually safer out there :D

Survival Guide

via LeFreaque.

Loved this particular tip from John Condon, Chief Creative Officer Leo Burnett USA, on how to survive a week in Cannes Lions 2007:

1) Always remember to pack a second liver.

Unless, of course, you're Keith Richards.

Clear Dandruff Shampoo TV/C

Uncharacteristically Unilever?

Obama Girl - I Got A Crush... On Obama

Both bangfauzi.com and bangadang.com should learn a thing or two from this.

Future Audience

via Adrants.

Eventually, no one will care about your advertising. Except maybe this guy. Still, you must bid for his attention.

Pet Shop Boys - Flamboyant

Fingers Crossed pt. 1

This just in! Indonesia got 5 shortlists so far in Cannes. Details are below.
(JWT Jakarta has 2)

MEDIA LIONS SHORTLIST 2007

B07 Best Use of Ambient Media: Large Scale
Title: FLOATING HANDS
Advertiser: YAYASAN REBANA INDONESIA
Product: NGO TSUNAMI RELIEF
Agency: JWT Jakarta
Country: INDONESIA

OUTDOOR LIONS SHORTLIST 2007

B03 Ambient: Special Build

Title: FLOATING HANDS

Advertiser: YAYASAN REBANA INDONESIA

Product: NGO TSUNAMI RELIEF

Agency: JWT Jakarta

Country: INDONESIA

(DraftFCB Indonesia has 3)
OUTDOOR LIONS SHORTLIST 2007
C01 Point of Purchase: Posters
Title: SMURF
Advertiser: PERFETTI VAN MELLE
Product: BUBBLE GUM (Big Babol)
Agency: DRAFTFCB INDONESIA Jakarta
Country: INDONESIA

Title: HULK
Advertiser: PERFETTI VAN MELLE
Product: BUBBLE GUM (Big Babol)
Agency: DRAFTFCB INDONESIA Jakarta
Country: INDONESIA

Title: HELL BOY
Advertiser: PERFETTI VAN MELLE
Product: BUBBLE GUM (Big Babol)
Agency: DRAFTFCB INDONESIA Jakarta
Country: INDONESIA

It Took Five

In the end, It Takes 5 took care of Witness. It was a great run, though.

The Mail TV/C

Voodoo Doll: an AIDS awareness film

Mad Skillz

Supreme

via Crack for The Cr8tive.

This is why I love Supreme's ads, for some unknown reasons.

Commercial Prophecy?

No team in the history of the NBA Finals ever came back from a 0 -3 deficit to win the championship. Perhaps this nearly impossible task is what Nike gambled billions of advertising dollars for.

Shameless Nation

You are not seeing double. Dewi Dewi's album cover didn't mean to copy The Donnas'. Yeah, whatever. Or perhaps because the album is titled Recycle +?

Black Men Can Drive

Talk about determination.

Lewis Hamilton told Ron Dennis back in 1994, "I'm going to race for you one day, I'm going to race for McLaren."

Yesterday, he won the 2007 Canadian GP. After 5 consecutive podium finishes. In his first year as an F1 driver.

Kids, this is how you should do it.

Unsung Heroes?

WK London's blog put it very nicely that us suits seldom receive recognition, let alone awards. Perhaps the reason why we long to pamper our department with recruits such as her, and her.

All Hail King James!

I would've been flat broke by now, no more predictions for now. Anyhow.

adidas threw Gil and then Billups at him, but Nike's LBJ single-handedly took care of them fools. Now, only Duncan stands before The Chosen One to fight for adidas' pride.